THE PROCESS REQUIREMENTS
REQUIREMENTS FOR COMPANIES
APPLICANT INFORMATION
- Contact information
- Venture name and logo
- Tagline
- Venture website
- Entrepreneur photo
- NU invention disclosure number
- Year incorporated
VENTURE INFORMATION
- Venture Description
- Funding Request
- Industry
SLIDE DECK
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EXECUTIVE SUMMARY
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Each company recipient of funding will sign a Memorandum of Understanding in addition to a convertible note or SAFE that includes standard terms such as the following:
- Information and participation rights
- Representations and warranties
- Board observer role
SLIDE DECK REQUIREMENTS FOR COMPANIES
(10-15 slides)
Cover Page
- The cover page should have the name of your venture, venture logo and a tagline.
- The tagline should give insight into your venture and should be easy to remember.
Venture overview
- Include a brief explanation of what you do and what your vision is.
- Describe the focus and purpose of the venture and the current stage of development.
Team
- Briefly introduce the founders including pictures of the team members, titles, and a short summary of prior employment that showing domain experience, track record, and relevant expertise.
- Include the names of advisors, consultants, and board members
- Identify the key positions that you still need to fill and why those positions are critical to company growth.
Need/Problem
- Clearly articulate the problem you are solving, who is experiencing the problem, a few statistics to show the scope and gravity of the problem. Also include why it’s important to address this problem now.
Market
Include:
- The size of the market opportunity (units and $).
- The Total Addressable Market (TAM) and market drivers (dynamics).
- The possibility of defining a distinct product based on the invention.
- A description of your ideal customer
Technology and Product
Include:
- A technology description with a focus on how the technology is unique or novel compared to other technologies.
- The stage of technology’s development (milestone reached)
- Preliminary data that validates the technology (results, or prototype testing and evidence that your technology or product works).
- The time to develop the technology.
- The approach and progress that you have achieved so far and milestones that you aim to hit.
- The product’s key differentiated features and product roadmap.
- An emphasis on the scalability of your product.
- The willingness of users to change from the current solutions.
- Potential applications
Value Proposition
- Explain how your product solves customers’ problems and deliver specific benefits.
- Describe how the proposed solution differs from existing solutions.
Competitive Advantage
- Explain the key advantages you have over the competition and how you differentiate your venture from the competition.
- Highlight the “secret sauce” that you have and others don’t.
- Describe why the solution can’t be easily copied.
Competitive Landscape
- Illustrate what other alternatives to your business exist in the market.
- Divide your competition into distinct categories
- Identify the barriers to entry
- If your competitors have been acquired, list acquisition prices and who acquired them.
BUsiness Model
- Describe the rationale of how your venture will create, deliver, and capture value and how you plan to make money.
- Show a list of the various revenue streams.
- Show your pricing strategy compare to your competitors.
- Show the lifetime value of your customer and how you will keep them engaged.
Go-To-Market Strategy
- Include the series of strategic actions you plan to take across a timeline in various categories like marketing, sales, customer acquisition, and customer retention.
IP Status
- Include your current IP position, and key intellectual property rights the venture has (patents, patents pending, copyrights, trademarks, domain names) and the possibility to strengthen it with other methods/mechanism.
- Please list patents and corresponding patent numbers for reference.
Regulatory path
- Describe your regulatory route, timing and address the regulatory challenges associated with your product/service.
Reimbursement
- Describe the path to reimbursement, and show data that can support the type and amount of your product/service reimbursement.
Customer Traction
- Identify sales or early adopters using your technology/product/service (collaborations, pilots, customers, etc.)
- Identify the metrics that matter for your business to succeed.
Exit Strategy
- Include the time to liquidity (IPO, M&A, Licensing etc.), elected potential acquires/partners, and information about comparable exit transactions.
Finance
- Include the financial forecast for the next 3-5 years (revenue, expenses and headcount).
- Include your burn rate, break even point, product margins, and how many users you need to make a profit.
Funding
- Include your funding history (dilutive and non dilutive), current and previous investors, funding plan, use of funds, and venture milestones that can be implemented within budget and timeline.
Summary
- Summarize all the most interesting facts about your business, as well as any huge milestones or achievements you may have hit.
EXECUTIVE SUMmARY REQUIREMENTS FOR COMPANIES
(1-2 pages)
- Venture Description
- Target markets
- Product/technology
- Competition
- IP Status
- Regulatory path
- Exit strategy (potential acquiring companies)
- Major Milestones
- Traction
- Funding status (non dilutive funding)
- Current investors
- Funds required
- Use of funds
- Financial forecast
- Management team
- Contact information